This program builds students knowledge of entrepreneurial organisations (public, private and not-for-profit), their leadership and management, and the changing external and international contexts in which they operate.

Reading’s academic staff use a variety of teaching methods including: lectures and seminars, case studies, entrepreneurship and business scenarios, with distinguished visiting speakers and entrepreneurs. The Entrepreneurship Project is a live case study, where students undertake a management consultancy intervention with local firms. Students will also work with leading academics and industry experts in the Henley Centre for Entrepreneurship.