The course is suitable both for students who have some PR knowledge through their undergraduate studies or voluntary work, and PR professionals who wish to develop their academic knowledge and research methods.
Teaching draws on current research carried out by specialists in media, communication and cultural studies. You will develop:
- a critical understanding of media, culture and society
- knowledge to theorise and analyse media and public relations
- knowledge of media law and advertising regulations in a transnational context
- an understanding of strengths and weaknesses of different types of data dissemination
- analytical and critical skills to assess and conduct research in the field of media and PR
Tuition fee: £19,200.00 GBP
Application fee:£50.00 GBP
Program duration: 1 year